Gaelic Language Revitalization Concepts and Challenges: Collected Essays
The chapters in this academic collection cover themes of minority language shift and revitalization, knowledge and representation, identity, ideologies of what it means to be a Gaelic speaker, media discourses of Gaelic language death and revival, explorations of how neoliberalism and minority language revitalization have intersected, how Gaelic speakers negotiate meaning in everyday practice, and overviews of how the theoretical frameworks of Reversing Language Shift (RLS) and “communities of practice” apply to Gaelic language revitalization efforts. The chapters include the author’s previously published academic journal articles and book chapters spanning 1997–2012 and several previously unpublished papers. Suitable for upper-level undergraduate and graduate-level courses in anthropology, sociolinguistics, linguistics, Celtic studies, and education.


Dr. Emily McEwan-Fujita has been involved with Scottish Gaelic language and culture for 30 years. She earned a Ph.D. in Anthropology from the University of Chicago and has taught linguistic and cultural anthropology at Washington University in St. Louis, Loyola University Chicago, University of Pittsburgh, and Saint Mary’s University. A former editor of the Small Languages and Small Language Communities section of the International Journal of the Sociology of Language, Dr. McEwan-Fujita now lives in Halifax, Nova Scotia.


Coming soon.


Publication date: March 2020
Pages: 375
Size: 6 x 9 inches

ISBN: 978-1-988747-36-1
Retail price: $69.99 US | $89.99 CDN | £54.99 UK

ISBN: 978-1-988747-37-8
Retail price: $34.99 US | $45.99 CDN | £27.99 UK

ISBN: 978-1-988747-39-2
Retail price: $14.99 US | $19.99 CDN | £11.99 UK

Recommend for Library Purchase: Fill out this form and submit to your institution’s library

Order online: | | | | Gaelic Books Council | Apple Books | Smashwords [links coming soon]

Wholesale: Book sell sheet [coming soon] | Worldwide, place orders with Ingram or contact Bradan Press directly.


Subscribe To Our Newsletter

Join our mailing list to receive the latest news and promotions.

Tapadh leibh! You have successfully subscribed!